Rich Binge on Black Friday
A department store in the capital of East China's Fujian province kicked out all of its regular shoppers.
The store decided to hold a special sales event for "VIP" customers only.
In nine hours the store rang up Y10 million in sales = 6% of its average annual sales.
The company made 6% of its entire sales in nine hours on one day!
Are stores in the US and eslewhere reading?!
Some 16,000 customers came.
One-third of their purchases were luxurious goods, such as a $53,800 watch.
And, gosh, they didn't invite me.
Would you be more inclined to buy if you were a VIP customer?
