PanAsianBiz

Google goes it alone in China

by BBelew57 on December 22nd, 2006

Google continues to lose ground to China's own home grown number one search engine, Baidu.com.

Still, Google Inc. has no plans on doing the eBay Inc. or Yahoo! Inc thing, playing second fiddle to a Chinese partner.

Google China's VP said at a press conference in Taipei, "We have confidence in our current approach."

Google and Yahoo! each has a 16% search-engine market share. Baidu has more than both of them together with a 50% share.

One group, Credit Suisse Group is predicting that Baidu could triple Google by next year.

Yahoo partnered with retailer Alibaba. Yahoo got 40% of Alibaba, but Alibaba got control of the portal.

eBay closed down its Chinese unit and formed a venture with Tom Online Inc.

Google is planning to cooperate with Chunghwa Telecom Co. of Taiwan to offer a mobile search service and share advertising revenue.

But Google, is it pride?, does not want to admit defeat, or cry for help in the one thing it thinks it knows best …search engines.

What do you think Google should do?

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POSTED IN: All about China